What to expect at a film shoot

On November 9th, the political commercials, social media ads, phone calls and mail will all be over. Until then, the...

Combining Mail and Digital Elements

While technology and the impact it has on campaigns changes, some things stay the same. Take direct mail, for example....

This is what winning looks like part II… An in-depth look at the Scott Fitzpatrick for Missouri Auditor campaign

By Joe Lakin I’ve known Scott Fitzpatrick since he was first elected to the Missouri House of Representatives. After first...

Updating your message – Transitioning from the primary to the general election

We are now at a point in the election cycle where nearly all states have held their partisan primaries. That...

This is what winning looks like… An in-depth look at the Ben Brown for Missouri State Senate campaign

After following Ben Brown’s local activism, our Victory team went to meet with him about running for the open senate...

Utilizing QR Codes

In April we featured an article about integrating Quick Response codes, or QR codes, into a campaign. We’ve had a...

Campaigning at the Fair

Now that summer is officially underway, communities are coming alive! Parades, fairs, church festivals and community events fill the weekends,...

Prepare Your Campaign for Summer Success

Summer is undoubtedly the height of the campaign season. When most people are lounging by the pool, doing yard work,...

One-Stop Shop for Parade Swag

We recently featured a free parade checklist for our candidates to use when their campaigns canvas routes in upcoming Memorial...

FREE Parade Checklist + Dos and Don’ts

Bring on summer campaign season! Whether you’re a first time candidate or regular on the route, parades are one of...

Integrating QR Codes Into Your Campaign

The concept and usage of Quick Response codes, better known as QR codes, is not new. They have been around...

Understanding Mail Schedules

At Victory Enterprises, we’ve delivered thousands of unique mail pieces around the country to millions of addresses. Through paper shortages,...

The Elements of Direct Mail

When it’s time for your campaign to start paid outreach and voter contact, there are a lot of options available...

Go In Depth With Victory Enterprises’ Joe Lakin

Victory Enterprises Chief Development Officer and Objective Media CEO, Joe Lakin, recently appeared on the Agentic Shift Podcast. Lakin took...

Best Practices for Planning Video Content

By Ben Muehleisen If you’ve committed to making video a part of your campaign, whether for TV or online, you...

Why Video Is Important

When it comes to posting something on social media, it is done with one purpose - to be seen. That...

After You’ve Filed

Now that you’ve filed your nomination papers and petitions, and your signatures have been counted, certified and confirmed, what’s next...

Make Filing Day An Event

[spb_text_block pb_margin_bottom="no" pb_border_bottom="no" width="1/1" el_position="first last"] Filing Day is the official start date of your campaign. Even if you’ve started...

Getting On the Ballot

In the coming months, candidates will be required to start circulating nomination papers and petitions so that their name appears...

Better Digital Reach for Municipal Candidates

By Danielle Savage Hobbs If you’ve decided to run for school board, city council, or any other municipal office this...

Unique Yard Signs For Your School Board Race

Yard signs have always been and will always be synonymous with campaigns. They are a staple any formidable candidate has...

Client Testimonial

Guest Testimonial by Scott Crise, VE client and member of the Springfield Public School Board I decided to run for...

3 Reasons to Run for School Board

The spring elections are rapidly approaching and candidates for local office are lining up. Are you running? If not, you...

Facebook is Removing Political Detailed Ad Targeting Options

How it Affects Your Campaign In November, Meta, the parent company of Facebook and Instagram, announced that they would be...

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