A turn of the calendar means that newly elected and reelected officials will be sworn into office, commencing new legislative sessions nationwide. Now is the time for advocacy groups...
With the election closing in, pennies are being pinched to squeeze every last vote out of a candidate’s budget. But what should you do if your campaign has the...
In 2019, Victory Enterprises and its partners launched Objective Media, a cutting-edge new venture focused on revolutionizing digital advertising. Today, after a year of exciting development and unprecedented success,...
At this point your campaign has locked in its winning message – But what is the best way to effectively put it in front of the people you need...
Catch Joe Lakin, VE’s Chief Development Officer, on the Mark Milton Show where he shares his insight into polling and the 2020 election. Listen Now!
As we head into the heart of the final election push, campaigns have good reason to be concerned and confused about the reliability of direct mail. The media’s breathless...
Charlie Puyear, Digital Director In an attempt to “help secure the integrity of the US elections,” Facebook recently announced changes to their political advertising policy. This will have a...
If you haven’t ordered any yet, you need to order them now. We’re talking about yard signs. Every candidate will have them, and you need them. Yard signs raise...
It’s a sign of the times. Leaving home and remembering to bring your face covering is as common now as remembering to bring your wallet, phone and keys. Brand...
Wayne Yocum, Chief Creative Officer As Fall approaches and campaigns begin their final spring to the General Election, it’s a good time to reflect on the lessons learned during...