By all accounts, it looks like it’s going to be a while before Americans can get back to their normal day-to-day routine.
However, that doesn’t mean businesses and candidates have to stop creating unique digital content! In fact, now is a great time to do just that!
Send us your video. We can help you with voiceover recording, add still photos, stock video, and graphics.
But before you start recording, take a look at tips for filming your own content at home.
Filming With Your Phone
Check your phone’s camera settings. We would prefer the highest resolution available – likely 4K. If you have more options, choose 30 frames per second (fps). Some phones will ask if you want to use a compatible format, the answer is yes! Always use the rear-facing camera. This makes filming more challenging, but the quality will be significantly better.
How To Film
Use your phone in landscape format (sideways). This is how we will be finishing and distributing your content, and landscape gives us options for graphics and logos. If you have a tripod you can use, fantastic! If not, don’t worry! Set your camera on something at about eye level, then lean it against something; books, water bottles or picture frames all work. Start with trial and error, see what works best for you, and go with that.
Where to Film
If you are talking to the camera, use a background that is like home, but not too messy. An office, living area, kitchen, somewhere inside with photographs in the background, outside with greenery in the background – these are all good options. If you have family, try to get a few shots with them doing what you love. Playing games, playing outside, reading together or eating together. We don’t need much of this content, but it will be very helpful. When filming, it is better to make the shot wider than you think is needed, It is easier to work with extra space than not enough.
What to Film
Your best bet is to talk with your consultant about the best content for your area, race, and situation. When you do begin filming, have a script and say it several times. It is usually about the third time saying something to the camera that it sounds best. Take a breath or two between your takes, but don’t worry about sending too many takes, that is what editing is for!
When you are getting ready to film, let me know. I’ll be happy to go over cost, services, and options, and walk you through everything you’ll need to know.
My job is to help you look your best, and since I likely won’t be able to travel to you for a while, I will do everything I can to help you keep costs down and do it yourself!