By Leslie Pike, VE Director of Business Operations
Corrugated Plastic Signs vs. Bag Signs
When it comes to your political signs, two popular materials stand out: corrugated plastic (often referred to as Coroplast) and bag signs. Each has its own advantages and ideal use cases, making the choice dependent on your specific campaign needs.
Corrugated Plastic Signs (Coroplast)
Sturdiness and Durability:
Corrugated plastic signs are known for their durability. Made from lightweight, weather-resistant plastic, they can withstand various environmental conditions, making them ideal for outdoor use over extended periods.
Full-Color Digital Printing:
One of the significant advantages of Coroplast signs is the ability to utilize full-color, digital printing. This means you can have vibrant, attention-grabbing designs without worrying about the cost per color. This is particularly beneficial for complex designs or images that require a wide range of colors.
Versatility and Longevity:
These signs are versatile and can be used in various locations, from lawns to public spaces. Their sturdiness ensures they remain intact and legible, providing ongoing visibility for your campaign.
Bag Signs
Cost-Effectiveness:
Bag signs are highly cost-effective, especially when ordered in large quantities. They typically become more economical when the order exceeds 1,000 units, making them an excellent choice for widespread, high-volume campaigns.
Color Limitations:
One drawback of bag signs is the limitation in printing colors. Unlike Coroplast signs, bag signs cannot be printed in full color. They are usually restricted to a few colors, which might be a limitation for more complex designs.
Longer Production Time:
Bag signs also have a longer production time, often requiring 7-10 working days or more. This could be a crucial factor if your campaign is on a tight schedule.
Screen Printing vs. Digital Printing
Choosing the right printing method is equally important as selecting the material for your signs. The two primary methods are screen printing and digital printing, each with distinct characteristics.
Screen Printing
Cost-Effective for Simple Designs:
Screen printing is generally more affordable for one-color designs. If your sign features a simple, single-color logo or text, screen printing can be a budget-friendly option.
Longer Turn Time:
However, screen printing typically involves a longer turnaround time. The process is more labor-intensive, requiring the creation of screens for each color used, which adds to the production time.
Color Limitations and Costs:
Adding more colors to a screen-printed design increases the cost significantly, as each color requires a separate screen. This makes screen printing less suitable for complex, multi-color designs.
Digital Printing
Faster Production:
Digital printing shines in its speed and efficiency. This method allows for rapid production, making it ideal for campaigns needing quick turnaround times.
Unlimited Colors at No Extra Cost:
A major advantage of digital printing is its flexibility with colors. You can use as many colors as you want without additional costs, which is perfect for intricate designs and full-color images.
Versatility and Quality:
Digital printing provides high-quality results with sharp details and vibrant colors. It’s a versatile option that can handle various design complexities with ease.
The Right Sign for Your Campaign
At Victory Enterprises, we’re equipped to design and deliver any signs your campaign needs. Understanding the pros and cons of different sign materials and printing methods will help your campaign make the right choice, but if you’re still on the fence, our team is here to help.